{"id":2775,"date":"2022-03-23T16:36:55","date_gmt":"2022-03-23T15:36:55","guid":{"rendered":"https:\/\/brandcode.nl\/?p=2775"},"modified":"2024-06-10T09:03:52","modified_gmt":"2024-06-10T07:03:52","slug":"blueschool","status":"publish","type":"post","link":"https:\/\/brandcode.nl\/en\/blueschool\/","title":{"rendered":"The future of shopping"},"content":{"rendered":"\n  <div class=\"banner has-hover case_header is-full-height\" id=\"banner-995886281\">\n          <div class=\"banner-inner fill\">\n        <div class=\"banner-bg fill\" >\n            <img decoding=\"async\" width=\"1020\" height=\"574\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/contact_0227HR-kl.jpg\" class=\"bg attachment-large size-large lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1020px; --smush-placeholder-aspect-ratio: 1020\/574;\" \/>                        <div class=\"overlay\"><\/div>            \n                    <\/div>\n\t\t\n        <div class=\"banner-layers container\">\n            <div class=\"fill banner-link\"><\/div>            \n   <div id=\"text-box-1940967185\" class=\"text-box banner-layer x50 md-x50 lg-x0 y25 md-y20 lg-y25 res-text\">\n                                <div class=\"text-box-content text dark\">\n              \n              <div class=\"text-inner text-left\">\n                  \n<h1>The future of shopping<\/h1>\n<h2>Brandcode develops the most amazing #1 website for Blue School<\/h2>\n              <\/div>\n           <\/div>\n                            \n<style>\n#text-box-1940967185 {\n  width: 100%;\n}\n#text-box-1940967185 .text-box-content {\n  font-size: 100%;\n}\n@media (min-width:550px) {\n  #text-box-1940967185 {\n    width: 97%;\n  }\n}\n@media (min-width:850px) {\n  #text-box-1940967185 {\n    width: 47%;\n  }\n}\n<\/style>\n    <\/div>\n \n\t<div class=\"img has-hover arrowdown x95 md-x95 lg-x95 y95 md-y95 lg-y95\" id=\"image_15859421\">\n\t\t<a class=\"\" href=\"#scrolldown\" >\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"39\" height=\"45\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2019\/11\/Pijn-beneden-home.png\" class=\"attachment-large size-large lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 39px; --smush-placeholder-aspect-ratio: 39\/45;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\t\t\n<style>\n#image_15859421 {\n  width: 9%;\n}\n@media (min-width:550px) {\n  #image_15859421 {\n    width: 6%;\n  }\n}\n@media (min-width:850px) {\n  #image_15859421 {\n    width: 2.5%;\n  }\n}\n<\/style>\n\t<\/div>\n\t\n\t<div class=\"img has-hover hidden x50 md-x50 lg-x100 y90 md-y95 lg-y50\" id=\"image_1648740591\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"1012\" height=\"976\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/06\/Mock-up-overzichtpagina@2x.png\" class=\"attachment-large size-large lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/06\/Mock-up-overzichtpagina@2x.png 1012w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/06\/Mock-up-overzichtpagina@2x-300x289.png 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/06\/Mock-up-overzichtpagina@2x-768x741.png 768w\" data-sizes=\"(max-width: 1012px) 100vw, 1012px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1012px; --smush-placeholder-aspect-ratio: 1012\/976;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1648740591 {\n  width: 100%;\n}\n@media (min-width:550px) {\n  #image_1648740591 {\n    width: 69%;\n  }\n}\n@media (min-width:850px) {\n  #image_1648740591 {\n    width: 50%;\n  }\n}\n<\/style>\n\t<\/div>\n\t\n        <\/div>\n      <\/div>\n\n            \n<style>\n#banner-995886281 {\n  padding-top: 100%;\n}\n#banner-995886281 .overlay {\n  background-color: rgba(35, 35, 35, 0.355);\n}\n#banner-995886281 .banner-bg img {\n  object-position: 76% 48%;\n}\n<\/style>\n  <\/div>\n\n\n<span class=\"scroll-to\" data-label=\"Scroll to: #scrolldown\" data-bullet=\"false\" data-link=\"#scrolldown\" data-title=\"scrolldown\"><a name=\"scrolldown\"><\/a><\/span>\n\n\t<section class=\"section grey-bg left\" id=\"section_950236895\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n<div class=\"row align-middle\"  id=\"row-412355703\">\n\n\t<div id=\"col-33237663\" class=\"col medium-12 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1644855700\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" style=\"margin:59px 45px 0px 0px;\">\n\t\t\t<img decoding=\"async\" width=\"1020\" height=\"664\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case.png\" class=\"attachment-large size-large lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case.png 2414w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case-300x195.png 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case-768x500.png 768w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case-1536x1000.png 1536w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-case-2048x1333.png 2048w\" data-sizes=\"(max-width: 1020px) 100vw, 1020px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1020px; --smush-placeholder-aspect-ratio: 1020\/664;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1644855700 {\n  width: 100%;\n}\n@media (min-width:850px) {\n  #image_1644855700 {\n    width: 100%;\n  }\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1865981470\" class=\"col case_image medium-12 small-12 large-6 medium-col-first\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>Unique concept<\/h2>\n<p>Brandcode was commissioned by ROC Mondriaan and mboRijnland to develop the website for Blue School. Blue School is a unique concept of learning, working and sharing knowledge. Close collaboration throughout the project and various brainstorming sessions with the client have resulted in an amazing final product. Blue School now has a fast, secure and sleek SEO website.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t\t\n<style>\n#section_950236895 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n}\n<\/style>\n\t<\/section>\n\t\n\t<div id=\"gap-1816886208\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1816886208 {\n  padding-top: 0px;\n}\n@media (min-width:550px) {\n  #gap-1816886208 {\n    padding-top: 50px;\n  }\n}\n@media (min-width:850px) {\n  #gap-1816886208 {\n    padding-top: 100px;\n  }\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row align-bottom case_quote\"  id=\"row-236528877\">\n\n\t<div id=\"col-869341768\" class=\"col case_quote medium-12 small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>\u201cVisuals can make or break a website, which is why Brandcode also handled the photography for the Blue School website.\u201d<\/h2>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1011465776\" class=\"col medium-4 small-5 large-2\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_890989461\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"669\" height=\"669\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2019\/12\/brandcode_people_0000s_0005_Jimy.jpg\" class=\"attachment-large size-large lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2019\/12\/brandcode_people_0000s_0005_Jimy.jpg 669w, https:\/\/brandcode.nl\/wp-content\/uploads\/2019\/12\/brandcode_people_0000s_0005_Jimy-300x300.jpg 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2019\/12\/brandcode_people_0000s_0005_Jimy-150x150.jpg 150w\" data-sizes=\"(max-width: 669px) 100vw, 669px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 669px; --smush-placeholder-aspect-ratio: 669\/669;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_890989461 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1418586625\" class=\"col medium-8 small-7 large-10\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p>Jimmy Thepass<br \/>\nPhoto \/ Videographer<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"gap-346599665\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-346599665 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<section class=\"section custom-bg-section right\" id=\"section_1518867776\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t<img decoding=\"async\" width=\"1049\" height=\"820\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Blueschool-foto-frisse-uitstraling3.png\" class=\"bg attachment-original size-original lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1049px; --smush-placeholder-aspect-ratio: 1049\/820;\" \/>\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n<div class=\"row\"  id=\"row-671837836\">\n\n\t<div id=\"col-1223182413\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>Website with a fresh look<\/h2>\n<p>The website had to appeal to a diverse audience, ranging from (potential) students and entrepreneurs to partners and shopping consumers. Faced with this wide target group, it was a challenge to optimise the website for all visitors. We managed to pull this off by implementing a smart page layout. Visitors intuitively understand where they need to go. The website also has a fresh look and the tone of voice of its content is tailored to the target group.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1044865547\" class=\"col hide-for-medium medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t\t\n<style>\n#section_1518867776 {\n  padding-top: 0px;\n  padding-bottom: 0px;\n  min-height: 0px;\n}\n@media (min-width:550px) {\n  #section_1518867776 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n    min-height: 600px;\n  }\n}\n<\/style>\n\t<\/section>\n\t\n\t<div id=\"gap-1972094315\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1972094315 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row\"  id=\"row-971749758\">\n\n\t<div id=\"col-1751325308\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner text-left\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1967658480\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"1020\" height=\"668\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-webshop2-1.png\" class=\"attachment-large size-large lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-webshop2-1.png 1852w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-webshop2-1-300x196.png 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-webshop2-1-768x503.png 768w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Mockup-blueschool-webshop2-1-1536x1005.png 1536w\" data-sizes=\"(max-width: 1020px) 100vw, 1020px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1020px; --smush-placeholder-aspect-ratio: 1020\/668;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1967658480 {\n  width: 100%;\n}\n@media (min-width:550px) {\n  #image_1967658480 {\n    width: 85%;\n  }\n}\n@media (min-width:850px) {\n  #image_1967658480 {\n    width: 100%;\n  }\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-450463546\" class=\"col medium-1 small-12 large-1\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1592743072\" class=\"col medium-5 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>Online shopping<\/h2>\n<p>The website is linked to its own webshop. This webshop is maintained by entrepreneurs and students. The online shop, in turn, is linked to the checkout system of the Blue School Store. This also makes it possible to track key statistics. The website was developed in WordPress to allow students to maintain it themselves.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"gap-1848382998\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1848382998 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"gap-1453954327\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1453954327 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row\"  id=\"row-212213481\">\n\n\t<div id=\"col-2058697821\" class=\"col medium-12 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>Proprietary visuals<\/h2>\n<p>Visuals can make or break a website. In addition to designing and developing the website, Brandcode therefore also handled the photography of the Blue School Store in the Mall of the Netherlands. Proprietary photography was complemented with stock images. The importance of strong photography is often underestimated. It makes a website look professional, authentic and unique. We work with in-house photographers, which gives us the flexibility we need.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-389313012\" class=\"col hide-for-medium medium-1 small-12 large-1\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1393702243\" class=\"col medium-12 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner text-left\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1251985888\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner image-cover dark\" style=\"padding-top:75%;\">\n\t\t\t<img decoding=\"async\" width=\"750\" height=\"589\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/209302148_4419232304773837_2783662613166810196_n.jpg\" class=\"attachment-original size-original lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/209302148_4419232304773837_2783662613166810196_n.jpg 750w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/209302148_4419232304773837_2783662613166810196_n-300x236.jpg 300w\" data-sizes=\"(max-width: 750px) 100vw, 750px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 750px; --smush-placeholder-aspect-ratio: 750\/589;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1251985888 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"gap-422798967\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-422798967 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row\"  id=\"row-1454768090\">\n\n\t<div id=\"col-1812746345\" class=\"col medium-12 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover hide-for-medium x md-x lg-x y md-y lg-y\" id=\"image_1263655084\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"1239\" height=\"657\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Seo-google-search-1.jpg\" class=\"attachment-original size-original lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Seo-google-search-1.jpg 1239w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Seo-google-search-1-300x159.jpg 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/Seo-google-search-1-768x407.jpg 768w\" data-sizes=\"(max-width: 1239px) 100vw, 1239px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1239px; --smush-placeholder-aspect-ratio: 1239\/657;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1263655084 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1169386059\" class=\"col hide-for-medium medium-1 small-12 large-1\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-713955699\" class=\"col medium-12 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner text-left\"  >\n\t\t\t\n\t\t\t\n<h2>Keyword study + SEO content<\/h2>\n<p>To make sure the website can be found easily, we conducted a keyword study beforehand. This lets us know exactly which relevant search terms we should focus on for Blue School. It also ensures the website is easy to find in Google. That leads to more traffic and more conversion opportunities. The website pays special attention to the Open Days. The ultimate goal is to get as many students as possible excited about the most amazing study programme in the Netherlands.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"gap-1311156173\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1311156173 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row\"  id=\"row-116058213\">\n\n\t<div id=\"col-1504233578\" class=\"col medium-12 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2>Shop of the future<\/h2>\n<p>The classroom is the Blue School Store in Westfield Mall of the Netherlands. Lecturers from ROC Mondriaan and mboRijnland and local entrepreneurs are there to assist students with their development into the retail professionals of the future. During the study programme, students learn all they need to know about the newest shopping method, with a focus on experience and technology. After obtaining their Manager Retail diploma, they are ready for the shop of the future!<\/p>\n<p>Curious? Check out <a href=\"https:\/\/blueschool.nl\" target=\"_blank\" rel=\"noopener\">blueschool.nl<\/a><\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1298328511\" class=\"col hide-for-medium medium-1 small-12 large-1\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1951243411\" class=\"col medium-12 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner text-left\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1645624395\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img decoding=\"async\" width=\"1020\" height=\"680\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl.jpg\" class=\"attachment-large size-large lazyload\" alt=\"\" data-srcset=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl.jpg 2500w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl-300x200.jpg 300w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl-768x512.jpg 768w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl-1536x1024.jpg 1536w, https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/07\/kom-shoppen_0159HR-kl-2048x1366.jpg 2048w\" data-sizes=\"(max-width: 1020px) 100vw, 1020px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1020px; --smush-placeholder-aspect-ratio: 1020\/680;\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1645624395 {\n  width: 86%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"gap-436889334\" class=\"gap-element clearfix hide-for-medium\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-436889334 {\n  padding-top: 100px;\n}\n<\/style>\n\t<\/div>\n\t\n<p>\n\t<section class=\"section\" id=\"section_1952570709\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t<img decoding=\"async\" width=\"1447\" height=\"957\" data-src=\"https:\/\/brandcode.nl\/wp-content\/uploads\/2021\/09\/PCKFWD_uitgelichte-afbeelding.jpg\" class=\"bg attachment-original size-original lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1447px; --smush-placeholder-aspect-ratio: 1447\/957;\" \/>\t\t\t\t\t\t<div class=\"section-bg-overlay absolute fill\"><\/div>\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\t<div class=\"row\"  id=\"row-2025339624\">\n\t\n\t<div id=\"col-1488779795\" class=\"col medium-7 small-12 large-7\"  >\n\t\t\t\t<div class=\"col-inner dark\"  >\n\t\t\t\n\t\t\t\n\t<a href=\"https:\/\/brandcode.nl\/en\/?post_type=post&#038;p=2986\" class=\"button white is-large prevnextbutton\" >\n\t\t<span>TO NEXT CASE<\/span>\n\t<i class=\"icon-angle-right\" aria-hidden=\"true\"><\/i><\/a>\n\n\t<h1>Moving forward<\/h1>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n<style>\n#section_1952570709 {\n  padding-top: 63px;\n  padding-bottom: 63px;\n  min-height: 200px;\n}\n#section_1952570709 .section-bg-overlay {\n  background-color: rgba(0, 0, 0, 0.38);\n}\n@media (min-width:550px) {\n  #section_1952570709 {\n    min-height: 800px;\n  }\n}\n<\/style>\n\t<\/section>\n\t<\/p>\r\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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